In short, my definition of a messaging and optics strategist is an individual that looks at the foundational, stability, security and marketing elements a brand, product, business or story.
This focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product.
With this information, as well as a discovery and research into a series of other elements, a blueprint can be built to allow for the strongest foundation of a message. From there, the marketing, promotion and publicity can amplify a less time consuming approach that can also save marketing dollars as well.
It is a person that looks to serve as a unbiased third party to help with a discovery that includes a research analysis of: patterns, similarities, differences, tones, tempos and temperatures of what is in place, what is required before marketing and what is missing.
More about this in this Wait What Really OK Podcast…
This can include interviews asking if in the communication, messaging and optics from both an online and offline standpoint as well as helping to present a messaging performance outline for the business, the product, the service or person.
With this information, as well as a discovery and research into a series of other elements, a blueprint can be built to allow for the strongest foundation of a message. From there, the marketing, promotion and publicity can amplify a less time consuming approach that can also save marketing dollars as well.
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Fish Stewarding Group is stewarding strategic solutions by only building authoritative businesses with authentically sound people.
The FSG branches include FSG Development and FSG Living.
The FSG divisions include FSG Messaging and Optics, FSG Living Villages, FSG Living Homes, FSG Living Buildings, FSG Living Panels, FSG Living Roads, FSG Realty, FSG Publishing, FSG ELC, as well as FSG Africa
and the Librating Water Directive.
FSG is bearing the weight of messaging, strategy, finance and development by coming along side.
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Fish Stewarding Group * FSG Development * FSG Living
6586 East Interstate 20
Abilene, Texas
79601-7640
United States of America
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Fish Stewarding Group Phone Number:
325-400-6950
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Fish Stewarding Group Email:
moreinfo@fishstewarding.com
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Fish Stewarding Group Website
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© 2023 Fish Stewarding Group/ FSG Development/ FSG Living.
All Rights Reserved ® ℗
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What is a messaging and optics strategist?
